Children learn almost nothing from television, and the more they watch the less they remember. They regard television purely【C1】______entertainment, resent programs that【C2】______on them and are surprised that anybody should【C3】______the medium seriously. Far from being over-excited by programs, they are mildly【C4】______with the whole thing. These are the main conclusions from a new study of children and television. The author-Cardiac Cullingford【C5】______that the modern child is a【C6】______viewer. The study suggests that there is little【C7】______in the later hours. All 11-year-olds have watched programs after midnight. Apart from the obvious waste of time【C8】______, it seems that all this viewing has little effect. Cullingford says that children can recall few details. They can remember exactly which programs they have seen but they can【C9】______explain the elements of a particular plot. Recall was in'【C10】______proportion o the amount they had watched.' It is precisely because television,【C11】______a teacher, demands so little attention and response【C12】______children like it, argues Cullingford. Programs seeking to【C13】______serious messages are strongly disliked.【C14】______people who frequently talk on screen. What children like most are the advertisements They see them as short programs【C15】______their own right and particularly enjoy humorous presentation. But again, they【C16】______strongly against high-pressure advertisements that attempt openly to【C17】______them. On the other hand, they are not【C18】______involved in the programs. If they admire the stars, it is because the actors lead glamorous lives and earn a lot of money,【C19】______their fictional skills with fast cars and shooting villains. They are perfectly【C20】______the functions of advertisements. And says Cullingford, educational television is probably least successful of all in imparting attitudes or information. 【C1】