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Highwoods Book City New Chain Store Opening Highwoods Book City is proud to announce the opening of a new chain store on Sunday, February. 16th at 307 River Road, just opposite the KFC. The new chain store will offer you various books, ranging from classic books to modern ones, from prose to novels, from comic books to scientific ones. It also provides medical books for elderly people, cooking materials for housewives, fashion magazines for young ladies, and knowledge-based books for students. To mark this special occasion, we offer a special open of discount to our customers. Just fill in the following coupon and bring it to us between February 16th to March 16th, and you will enjoy a 20% discount on any book you purchase. What is the purpose of this advertisement?A.
To introduce the history of the book store
B.
To memorize a city called Highwoods Book
C.
To attract more customers for purchasing books
D.
To announce the new address of the Book City
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【单选题】菲力普 · 科特勒指出:市场营销是个人或 ( ) 通过创造并同他人 交换 产品和价值以满足需求和欲望的一种社会和管理过程。
A.
机构
B.
企业
C.
群体
D.
组织