Which statement is NOT true about the benefits of the S-T-P process?
A.
The S-T-P process helps a company match its products with its customers.
B.
The S-T-P process helps marketers arrange the importance of different offers from a company.
C.
The S-T-P process guides marketers to develop and deliver personalized and relevant messages to different audiences.
D.
The S-T-P process guides a company to divide its customers into small groups.