Alfred Friendly, managing editor of the Washington Post, put labels on how reporters should handle information from sources. On the Record: Anything said may be used and attributed by name to the source. This is what ____prefer. News conference, of course, are on the record, and so are most ____. Off the Record: This information is ____, even in conversation. On Background: What’s said may be used in print or on the air, but the source cannot be ____. On Deep Background: The source’s information may be used but with no ____whatsoever-not even a hint as to the source. It's essential that reporters understand how their sources intend information to be used.