Please fill in the blanks with no more than THREE words. Can you think of examples where a breakdown in communication seriously affected a business? Breakdown in communication can bring the world to a 1. today. We're living in an information society whose foundation is based on efficient communication. For example, recent breakdown in communication of our country's A-traffic control system led to a twenty -hour closure of all airports to the country and 2. in flights globally. Nowadays, Companies and their suppliers are 3. agreements where they pay huge fines, by the hour, for delay in fixing communication systems. This is more 4. in the banking industry, where, for example, if a cash machine breaks down, every hour there is a delay in fixing the cash machine, there is a fine which is paid by the engineering company. And the reason reason for that is every hour when there is a delay , the bank loses money. This requires good communication between the bank and the engineering company. or it results in loss of money for both parties. How do you see business communication developing in the future? Business communication is under pressure to be more accurate, 5. . There are stricter 6. worldwide, which require explicit permission from customers if businesses want to communicate with them. We have all faced the problem of 7, -messages which we never requested from companies who we have had , no relationship with. Businesses in the future will give more control over two-way communication to the customers. Nowadays , 8. , apart from people communicating with each other, We have machine- t o-machine communications. What I mean is where machines are 9. communication devices transferring information to information systems and computers worldwide. And this is 10. to improve business efficiency. For example, we have increasing number of cars, vending machines and equipment which is fixed with mobile devices which communicate with head offices of' companies and service centre s . Designed by Tingyue