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【单选题】
患者女性，性格内向，回避矛盾，压抑自己的情绪，爱生闷气。该患者的行为表现是A.
B型行为模式
B.
A型行为模式
C.
C型行为模式
D.
A+C型行为模式
E.
D型行为模式
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【简答题】A．tracks B．paths C．streets D．channels
【单选题】Vertical conflicts in distribution channels are conflicts that occur between ________.
A.
same levels in the same channel
B.
different levels of the same channel
C.
same levels of different channels
D.
different levels of different channels
E.
retailers and customers
【单选题】1 Many companies, such as IBM, have turned to multiple sales channels to sell their products and services. Companies that use multiple sales channels find that this choice has which of the following e...
A.
Using multiple channels causes confusion, both for the customer and the sales force.
B.
Using multiple channels causes harmony, as all the channels use the same salespeople.
C.
Using multiple channels causes synergy, although it takes planning to make sure the channels compliment each other instead of competing.
D.
Using multiple channels causes hostility, because the different channels bring commissions down for salespeople.
E.
Using multiple channels causes efficiency, as all the channels are managed by the same person.
【简答题】Targetable channels of ads can be favourable to productivity.
【单选题】Which of the following is true of changes in the organization of distribution channels?
A.
Developing new channels seldom causes conflict with a company's established channels.
B.
To remain competitive, product and service producers must use fewer marketing channels.
C.
The growth of the Internet threatens many brick-and-mortar companies with disintermediation.
D.
Companies have fewer channel-options today than they did in the past due to economic problems.
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