Why do some marketers offer rebates instead of price reductions to induce short-term sales?
A.
Rebates are especially good at enticing purchases, but most consumers never bother to redeem them.
B.
A price reduction of this type would have likely been an example of price discrimination.
C.
Rebates offer a more immediate reward than price reductions.
D.
Rebates have a much higher redemption rate than coupons.