Years later, Jeff Bezos came to understand what his grandpa had told him once: “It is harder to be 1)______ than clever”. Cleverness is a gift, but kindness is a choice. Gifts are 2)______ , but choices can be hard. Seen in that light, he quit his job, followed his 3) ______ , and gave Amazon a 4) ______ . Proud of his choice of this less safe road, he’s now telling his audience, “The most meaningful part of your life will be the 5)______ of choices you have made. If you want to build yourself a great story, use your smart and 6) ______ brain to make the right choice. Ultimately, you are what you 7) ______ ”.