【判断题】促销在不同的购买准备阶段有着不同的成本效益。在知晓阶段,广告和公共关系的作用最为重要。
【单选题】Section B Directions: In this section, you will hear 3 short passages. At the end of each passage, you will hear some questions. Both the passage and the questions will be spoken only once. After you ...
A.
Business executives, housewives and college students.
B.
Parents planning for their children's education.
C.
Adults with or without full employment, students, housewives, and retired people.
【判断题】在知晓和了解阶段,广告和推销的作用最显著。
【单选题】The higher the required reserve ratio,______.
A.
the larger the deposit expansion multiplier
B.
the smaller the deposit expansion multiplier
C.
the more excess reserves there are after each round of the money-creation process
D.
the more money that can be lent in each round of the money-creation process
【单选题】Section B Directions: This section is to test your ability to understand short conversations. There are 2 recorded conversations in it. After each conversation, there are some recorded questions. The ...
【单选题】一般说来,顾客的购买准备过程有知晓、了解、确信和购买四个阶段,在确信阶段( )的作用最大。
【单选题】Having been the branch manager of an electrical shop for five years, Gerry is keen to develop his career. He has secured an interview for a call centre manager position with a financial services compa...
A.
He should explain how he is a frequent user of call centres.
B.
He should discuss the transferable managerial skills that he has.
C.
He should tell them that he is a quick learner, despite his lack of finance experience.
D.
He should admit that he isn't the strongest candidate for the position.
【单选题】A manager responding to a severe accident on the shop floor is likely to decide what to do based on__________.
B.
Escalation of commitment
C.
Intuition and some rational analysis.
D.
A highly rational decision process with as many alternatives as possible.
【单选题】Section A Directions: In this section, you will hear 8 short conversations and 2 long conversations. At the end of each conversation, one or more questions will be asked about what was said. Both the ...
D.
In a department store.