Reading A To Choose an Exhibition Venue Venue finding is probably one of the most important aspects of the development phase of an exhibition. Yet, to find out the most important suitable venue is not an easy task. It involves a lot of factors. So before choosing a venue, you’d better make a checklist about the particular requirements of your exhibition. Where are the buyers? What facilities can you use in the venue? What date is the venue available? When and where are the competitive events? How convenient is the transportation? Are there any suitable hotels near the venue? How about the cost? The list can be much longer. In some cases an exhibition organizer might know exactly which venue to choose. In other cases choice of venue may be extremely limited, especially in rural areas. In general, however, a reasonable choice of venue will be available. The first question an organizer will normally ask is: what location is required and, then, what are the available within that location?Early on a number of questions have to be asked about the potential venue. For example if the exhibition were to be a national sales event, the venue would probably have to be large and central to the whole country. if the exhibition were to be a town carnival, then the assembly and dispersal of a carnival procession. Organizers may themselves have a good local knowledge, but if not, a visit to the area will be necessary to look around. Alternatively, a professional venue finding agency can be used. Normally an agency or organizer will come up with a shortlist of three or four possible venues. There venues will have to be visited and a checklist make about the particular requirements of the event in terms of the venue. Whichever venue best matches the criteria, bearing in mind price consideration and the professionalism of the venue management, should be chosen. And then it’s a also important or you to have an on-site inspection. If the venue is too compact, it will leave the participants feeling congested and uncomfortable; on the contrary, if the venue is too big, it may leave the participants an impression that the exhibition is not as popular and busy as they expect. Therefore, choosing a venue with an appropriate size is one of the crucial factors to success. The first impression is important. The first impression an organizer gets may well be the same first impression that visitor and guests get. Organizer should pay attention to all their senses. What does the site look like? What are its surroundings? Is it attractive? Is it quite? Is it under a flight path? Does it have scented gardens? Are the toilets clean and fresh? Touch the furnishings and some of the equipment. Do these feel clean? Do your shoes to the floor or the carpets? At your first visit you are probably not going to be able to taste anything, but if food is an element of your event, then once you have made s selection of venue, you may wish to try samples of the food you selected, especially if the exhibition is large or involves VIP catering, in order to see if the kitchen is up to the job. On your visit, try to make sure you see all the areas your visitors will use, not only the main room, site, arena or hall, but also the entrances, corridors, car parts, toilets and food service areas. Are these places well kept? Is there evidence of activity, cleanliness, good maintenance? These things are all indicators of an active and capable management of the venue. The more capable they are, the easier your job will be. In a word, the factors you should consider can range from the appearance of the venue, the surrounding, the equipment and furniture, even to the cleanness of the toilets. All these factors are vital if you want to hold s successful exhibition.